Friday, 20 December 2013

Marketing

I will intend on having my music magazine recognised by using social networking sites such as Facebook, Instagram, Twitter, Whatsapp and BBM to advertise my magazine. It is a free and economical way to get the word across especially because teens and young adults tend to talk about whats trending on the social networking sites. It is also a good way because it creates viral marketing. If someone were to share my pciture it will pop up on someones elses news feeds. If that person were to then share it  again it will pop up on some one elses news feed. Its a never ending, continous cycle like a virus hence the term Viral marketing.
It is also a use of astroturfing as my audience are advertising the product they are just not aware of it, they think it is something cool.
I will attempt to begin a hype trend all over social networking sites in order to get the brand name recognized. Although It may seem impossible its always good to try.
I will use uprising trends on twitter to my advantage for example #whineandkotchafrobeats has become a popular trend on twitter amongst youths from across London as it is the music they can relate and have a good time to. Instantly it's an advantage as that is what my magazine is based on so clearly this shows evidence of how successful my music magazine were to be if it were to be successfully published and publicized on social networking sites such as twitter.


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